Online Card Sorting Studies
Is your site clearly organized?
Card Sorting is a technique that shows how users organize content in their own mind. Now that's pretty powerful information!
UserZoom has a propietary online Card Sorting tool that executes Card Sorting exercises over large groups of users in a rapid and cost-efficient manner.
How Does It Work?
UserZoom enables open and closed card sorting for maximum versitility. With UserZoom, you get:
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Ability to test with large groups of users (we recommend 50) |
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Up to 100 items to sort out & up to 12 categories to group |
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Includes categorization criteria (“why do you group these items like this?”) |
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Allows for a combination of CS exercises and online questionnaire tools, for detailed taxonomy analysis |
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Compatible with SPSS and other tools |
What Do You Get?
With a UZ Card Sorting study you will be able to gain insight on a new design or redesign of a sites' navigation, menus, and/or taxonomies.
You can also generate a dendogram (cluster analysis) to help define the overall structure of your site or information.