A typical tree test works like this:
- The participant is given a “find it” task (e.g., “Look for brown belts under $25″).
- They are shown a text list of the top-level topics of the website.
- They choose a heading, and are then shown a list of subtopics.
- They continue choosing (moving down through the tree) — drilling down, backtracking if necessary – until they find a topic that satisfies the task (or until they give up).
- The participant does several tasks in this manner, starting each task back at the top of the tree.
- Once several participants have completed the test, the results are analyzed for each task.
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