Benchmarking studies
Basic definition
How does your website perform compared to your competitors'? Which site offers the best customer experience in its industry? Why are the benchmarks doing so well? What do they have to offer?
Our Website Bechmarking services define industry leaders, always from the usability and user experience perspective. We ask hundreds of users to participate in a study, perform certain tasks and answer key questions. The top firms from various markets (travel, banking, real estate, e-commerce, etc.) are evaluated by those real users.
The result is key user experience competitive data. Each competitor that subscribes to our studies can see how it perfomrs against its competition.
See some examples of the results 
