How does one pair online usability testing with lab usability testing?  On May 6th, 2010, UserZoom joined forces with Bentley University’s Design and Usability Center to present how online, unmoderated usability testing can be combined with lab usability testing to produce rich, actionable results. We examined Amazon’s e-commerce grocery store and compared the results of each method to reveal the secrets and lessons we have learned.

You can also download the slides from Slideshare!