A Great Tool for Information Design

Is your site clearly organized? Card Sorting is a technique that shows how users organize content in their own mind. Now that’s pretty powerful information!

UserZoom has a proprietary online tool that executes Card Sorting exercises over large groups of users in a rapid and cost-efficient manner.

UserZoom enables open and closed card sorting for maximum versitility. With a UZ Card Sorting study you will be able to gain insight on a new design or redesign of a sites’ navigation, menus, and/or taxonomies.

Want to learn more?

Learn more about Card Sorting in these articles:

Results

You can generate a dendogram (cluster analysis) to help define the overall structure of your site or information, and much more.