ABOUT US

UserZoom helps businesses get the insights they need to deliver great user experiences

Your critical partner on the never-ending pursuit of knowledge, insights, and better UX.

We believe the more we know about the people around us, the better off the world will be.

Our software was built to enable businesses to learn as much as possible about the people that matter most to them—insights into how their customers, partners, and employees use the digital products they create ensures they are ready to take on any disruption that might come their way.

We are passionate about User Experience (UX), and understand that knowledge makes businesses stronger. We help them get the insights they need to create great experiences—experiences that impact the bottom line, so that their businesses can be at their best.

Our combination of software, services, and participant sourcing enables our customers to scale and automate their UX research, independently of the size of their team, level of experience, or expertise. We're a critical partner on their never-ending pursuit of knowledge, insights, and better UX.

We're THE UX Insights Company™

Our Values

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It's all about our people.

We support work-life balance in an environment that promotes growth and development—and have fun doing it!

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Customer Experience obsession.

We’re a UX company, so our customers and users always come first. We’re passionate about delivering the best customer experience possible through our products and services.

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Radical candor.

We encourage direct, open and honest communication, with no judgement on constructive feedback. We are endlessly inquisitive, and receptive to all ideas.

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There's no "I" in "team".

We offer each other kindness and support in our selfless journey towards our common goals.

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Less is more.

We’re scrappy, we avoid excess, and we focus on efficiency.

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UserZoom’s leadership is proud to work with an international team of people who share the same passion for CX, UX and usability. Our goal is to empower our customers to succeed while driving growth and profitability.

Executive Team

UserZoom is led by an experienced team who are focused on helping turn our customers’ ideas into successful research projects.

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Alfonso has over 17 years experience in the Digital Marketing industry and has worked for leading brands such as Dell Computers and Icon Medialab. After 5 years with hands on experience in the Digital Marketing industry, he simultaneously co-founded a UX Consultancy (Xperience Consulting) and a UX SaaS business (UserZoom). Alfonso is passionate about his family, first of all, then about startups and Entrepreneurship, Sales and Marketing Strategy, UX and beautifully designed products, the sport of Basketball and Formula 1.

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Dan has over 20 years of proven management and leadership experience with both public and private cloud-based companies as a CEO and as a Board Member. He holds a degree in Business Administration and Management from the University of Minnesota-Duluth and played NCAA Division 1 hockey.

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Xavier is a passionate, dedicated software professional and remote UX testing evangelist. Surrounded by a top and sophisticated team working together to make technology easier to use, Xavier and the team’s aim is to support User Experience and Customer Insights professionals in order to make their day-to-day life easier and to improve users’ online experiences. Xavier’s personal relaxation technique? Making muffins (especially chocolate.)

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Manages all delivery functions, including Product Management, SaaS Operations, and Professional Services. Responsible for the R&D line of the company. In his previous role Bill had a combined budget of over $60M and a worldwide team of 350 people primarily located in four countries, the US, China, India and Russia.

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Todd has over 20 years of financial management experience in technology with more than 10 years of SaaS experience at the CFO level.  Prior to joining Userzoom, Todd served as a CFO Consultant to more than 20 Series Seed through Series B startups; served as the CFO of Selectica, a cloud provider of source to pay and contract management solutions; and served as the CFO of Nomis Solutions, a cloud provider of price optimization solutions for banks.  Todd holds a BS in Accounting from DePaul University, an MBA from Santa Clara University, and is a CPA (inactive) in the State of California.

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Andrea is an applied social scientist, user experience researcher, and interactive technology designer with a background in engineering, software development, psychology, and organizational management. Her dissertation, current research, and practice is dedicated to examining how organizations can grow their UX capacity.

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With a strong background in the B2B SaaS sector, Tom is a firm believer in placing humans at the centre of everything—whether marketing strategy, product design, team development or business direction, people are always key to success. Combining this with a data-driven approach, Tom has successfully led growth efforts at startups across a number of sectors, from influencer marketing to HR technology, and across a range of audiences globally, from SMBs to enterprises. He most recently led the marketing team at WhatUsersDo prior to its acquisition by UserZoom.

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Andrew has more than 17 years of engineering and product management experience and leads UserZoom’s product and design team. He previously spent 7 years in leadership roles at IBM, serving most recently as Product Director for IBM’s Digital and Mobile Commerce Analytics group. Andrew is passionate about design driven product management and building software solutions that users love. Andrew has a computer engineering degree from Drexel University and an MBA from UCLA’s Anderson School of Management.

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Kuldeep has more than 15 years of UX research, design and engineering experience and joins UserZoom from TATA Consultancy Services (TCS), where he was Head of User Experience. Prior to that, he led UX Design and User Research at PayPal for nearly a decade. He also has led UX efforts at KLA-Tencor and Icon Medialab. Kuldeep is a renowned author and speaker, and he brings a BE in Industrial Engineering from Nagpur University and a Masters Degree in Human Computer Interaction from the Industrial Engineering department at Clemson University.

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Joining the company in 2013, Jamie Mellalieu is the Vice President of Sales for UserZoom in Europe. Jamie has advised a wide range of companies over the years, from the world’s best-known brands to public sector and SME-level organizations on how to best identify and approach their aims and objectives. Jamie brings nearly two decades of sales leadership and business development experience and was Head of Business Development at Zen Web Solutions prior to joining UserZoom.

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Jordi has a background in Computer Engineering and more than 10 years of experience in a SaaS company. During this time, Jordi has honed his knowledge into a clear understanding of tools, technologies, and best practices of enterprise requirements for a SaaS company in the Technical Support and IT Security areas.

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Albert wrote the first line of code of the UserZoom software. He now manages the R&D department. The first code he ever wrote was at the age of 9 when he accomplished to move a turtle on a screen in LOGO language. Albert holds a degree in software engineering.

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Francesc has been the Project Manager for UserZoom since 2006. He designed the first UserZoom SaaS database. He demonstrated his ability in mathematics and analysis from an early age. Francesc holds a Bachelor in Mathematics from the University of Barcelona.

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Elena has over 10 years of experience in the Technical Support sector. She has been in UserZoom since 2012, being able to acquire a huge knowledge about our platform and understanding our clients’ needs. Elena holds a degree in programming and is certified in project management and ITIL.

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Lee has over fifteen years industrial experience in UX research and design. Roles at Google, and Nokia have allowed Lee to impact on products and services used by millions of people, daily, across the globe.
He has a PhD in Interactive Systems Design from Birmingham University and a BSc in Psychology from Glasgow University.

Board of Directors

UserZoom’s Board of Directors bring a wealth of experience and know-how to the table, with a combined experience of over 100 years of making profitable business.

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Dan has over 20 years of proven management and leadership experience with both public and private cloud-based companies as a CEO and as a Board Member. He holds a degree in Business Administration and Management from the University of Minnesota-Duluth and played NCAA Division 1 hockey.

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Gus started his investment career at Trinity Ventures, where he primarily worked with early stage technology companies. Prior to becoming an investor, Gus held several business development and marketing positions at Saltare, a venture-backed enterprise software company. He began his career as an analyst in the technology investment banking division of Robertson Stephens. Raised in Miami, Gus received an MBA from Columbia Business School and a BA degree from Swarthmore College where he was a Swarthmore Scholar.

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With over 3 decades of experience as an industry financial leader, Mark is an experienced chief financial officer who has a track record of helping companies grow and manage through domestic and international expansions, strategic acquisitions, and IPOs.  Most recent, he was the chief financial officer of Lithium Technologies. He also serves as a board member of CallidusCloud. 

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Gabe is currently a Vice President at Sunstone Partners, focused on helping lead investments into growing tech-enabled services and software companies. Gabe started his investment career at Primus Capital, where he focused on growth investments into software and technology companies in the healthcare space. Prior to joining Primus, Gabe was an investment banking analyst at SunTrust Robinson Humphrey. Gabe received an MBA with Honors from the University of Chicago Booth School of Business and a B.A. from the University of Georgia where he was a Foundation Fellow.

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Alfonso has over 17 years experience in the Digital Marketing industry and has worked for leading brands such as Dell Computers and Icon Medialab. After 5 years with hands on experience in the Digital Marketing industry, he simultaneously co-founded a UX Consultancy (Xperience Consulting) and a UX SaaS business (UserZoom). Alfonso is passionate about his family, first of all, then about startups and Entrepreneurship, Sales and Marketing Strategy, UX and beautifully designed products, the sport of Basketball and Formula 1.

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Xavier is a passionate, dedicated software professional and remote UX testing evangelist. Surrounded by a top and sophisticated team working together to make technology easier to use, Xavier and the team’s aim is to support User Experience and Customer Insights professionals in order to make their day-to-day life easier and to improve users’ online experiences. Xavier’s personal relaxation technique? Making muffins (especially chocolate.)

Advisors

UserZoom’s Advisory Board is full of industry leading experts whose insights are helping customers improve the experience for their users.

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With over 3 decades of experience as an industry financial leader, Mark is an experienced chief financial officer who has a track record of helping companies grow and manage through domestic and international expansions, strategic acquisitions, and IPOs.  Most recent, he was the chief financial officer of Lithium Technologies. He also serves as a board member of CallidusCloud.

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Christian Rohrer is a User Experience Design and Research Executive with 20 years experience running design and research at top Internet, mobile and tech companies. His formal education was in Computer Science at UC Santa Cruz and later a doctorate at Stanford, where he studied Cognitive Science, Education, Human-Computer Interaction, and User Interface Design.

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John has more than 30 years of experience in the healthcare industry and technology sector. He has been a successful entrepreneur, software company CEO, hospital system executive, private equity firm operating partner and investor.

Our Culture

UserZoom takes pride in a culture rooted in transparency, agility, accountability and, most of all, teamwork.

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We are the UX Insights Company.

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