UX Copywriter / Guest author
Neil Sheppard has been a UX copywriter and content strategist for nearly a decade. Starting out as a pharmaceutical stock markets journalist, Neil quickly moved into digital copywriting, managing a team optimising product content for a busy commercial website. Nowadays, Neil helps companies create easy-to-use internal websites and digital employee manuals that make complex processes simple for everyone from CEOs to service desk agents.
Learn how to present your online content and labels for optimal findability.
We recommend getting excited for white space, walk-through tools and the internet of places.
Discover a user-friendly persona-building process that has been operating successfully for 45 years.
These are the words that make every UX designer’s heart sink: “Make it work like [insert generic tech-industry leader]’s site!”