Sr. UX Researcher, UserZoom
Sabina joined UserZoom recently this year. Her background is in Human Factors Engineering and she specializes in research and strategy with a passion for storytelling and problem-solving. In the past, she has worked as a UX Researcher for companies like Motorola, Veritas Technologies, Echostar, and K12 Inc. She has been untangling the complexities of technology and human interaction since 2006. She transforms user research data into actionable insights that help to improve the ease of use of products. She is a firm believer in UX research and thinks that an excellent design starts with the user.