Graham Charlton is Editor in Chief at SaleCycle and former Editor of Econsultancy and ClickZ. When he’s not creating content, he can be found listening to vinyl, spending time with the family and enjoying the odd glass of red wine.

Posts

Four UX lessons from Online Travel Agencies (OTAs)

Online travel agencies (OTAs), such as Booking.com, Kayak and Expedia, offer some of the most user friendly experiences on the internet. So let’s highlight the lessons that other travel companies and non-travel retailers can learn from these companies. The online travel market was worth $564.8 billion…

How online retailers can use AR to improve UX

Online retailers have been experimenting with AR (augmented reality) for a few years now, but I think we’re finally reaching the point where it can genuinely enhance the user experience. Augmented reality allows retailers to show virtually rendered objects and images in real world situations,…

Six ecommerce UX trends for 2019

Graham Charlton discusses augmented reality as a practical and useful tool, the ecommerce potential of voice search and how ecommerce retailers need to keep up with customers’ ever-changing expectations. As I wrote back in 2018, the user experience of ecommerce sites has generally been heading…

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