Neil Sheppard has been a UX copywriter and content strategist for nearly a decade. Starting out as a pharmaceutical stock markets journalist, Neil quickly moved into digital copywriting, managing a team optimising product content for a busy commercial website. Nowadays, Neil helps companies create easy-to-use internal websites and digital employee manuals that make complex processes simple for everyone from CEOs to service desk agents.

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How to optimize the UX of webinars

According to Search Engine Journal 91% of B2B professionals say webinars are their top learning format, but as we’re currently drowning in webinar invites, it’s really important to ensure they’re not run the same way as traditional in-person training and don’t feel like a chore….