Neil Sheppard has been a UX copywriter and content strategist for nearly a decade. Starting out as a pharmaceutical stock markets journalist, Neil quickly moved into digital copywriting, managing a team optimising product content for a busy commercial website. Nowadays, Neil helps companies create easy-to-use internal websites and digital employee manuals that make complex processes simple for everyone from CEOs to service desk agents.


Craigslist: success without design

Craig Newmark moved to San Francisco at the height of the internet boom in the mid-1990s. He found it hard to make friends and meet connections in the industry, so he started a newsletter. Just a simple, regular email listing local developer meet-ups and events…