Toni has over 20 years of experience in roles focused on UX, User Research, Product Management and Marketing and has helped hundreds of companies realize the benefits of using remote testing platforms to gain powerful insights quickly and cost-effectively.
The Complexities of International Usability Testing
Set your expectations appropriately for international testing. As companies expand into international markets they are realizing that thinking globally and acting locally means ensuring that their product is optimized for all customers or users, wherever they may be. Sometimes businesses accidentally offend users from a…