12 UX tips for online sales and promotions
From the run up to Black Friday, all the way through to the Christmas shopping season and beyond, many ecommerce sites and online retailers will be running sales and promotions of various kinds. Lets look at how to make these promotions easy to identify and…
UX Chat with Luis Rodriguez, UX Consultant, on UX Research in the C-Suite
Join us in this #UXChat with Luis Rodriguez, UX/Product Consultant, in this upcoming Twitter discussion on UX Research in the C-Suite. Welcome to #UXchat – it’s our one-hour live Twitter discussion (via the #uxchat hashtag on Twitter) where you can rub virtual shoulders with some…
A comprehensive guide to UX Benchmarking: Longitudinal and Competitive
Here’s our guide to why you should care about longitudinal and competitive UX benchmarking, an awesome, highly persuasive methodology that can help you tie user research to actual business KPIs. Anyone who works in user research knows their work can uncover an array of user…
Why consistency is vital in UX design
In which Neil Sheppard argues that, when it comes to website UX design, it doesn’t matter what you do, as long as you do it consistently. Imagine visiting a website for a specific purpose… You enter the URL and you’re met by a blank screen….
State of UX 2019: Top challenges and trends from our latest industry survey
For the last two years, UserZoom has surveyed hundreds of experience professionals at some of the largest organizations on the planet to better understand the culture of user research and UX in enterprise organizations. So how has UX culture changed in this short amount of…
AMA with Jennifer Trich Kremer, Ph.D., Strategist, Mentor and Senior User Researcher at Anthem
Last month on our UX community Slack channel, we hosted a live AMA with Jennifer Trich Kremer, Ph.D., Strategist, Mentor, and Senior User Researcher at Anthem. These are the highlights from our one-hour chat. Over the past 20 years, Jennifer has been improving the user…
UX Battle of the Week: LA Times vs USA Today
UserZoom ran a quick competitive UX benchmark study between the LA Times and USA Today, two of the largest newspapers in the United States, to see how users experienced navigational and core tasks, as well as how they rated their overall experience on the websites….
The importance of knowing user intent when conducting behavior analysis
When trying to understand customers’ behaviors on a website, it’s necessary to know what their intent is. Why are customers coming to the site? What are they trying to do?
UX Chat with Sotiris Sotiropoulos, UX Researcher & Designer, on Usability Testing in Agile
Welcome to #UXChat with Sotiris Sotiropoulos, UX Researcher & Designer, in this Twitter chat round-up on Usability Testing in Agile. For those who are new to #UXchat – it’s our one-hour live Twitter discussion (via the #uxchat Twitter hashtag) where you can rub virtual shoulders with some…
Improving the UX of UserZoom: Challenges of Product UX Research [Video]
Welcome to ‘The UX of UserZoom’ – our regular series where we reveal how we’re using our very own user research platform to improve the UX of UserZoom itself! In last week’s edition, UserZoom’s Co-CEO and Co-founder, Alfonso de la Nuez, sat down with the…
