Improving your Mobile App Experience with Voice of the Customer Studies

With more than 80% of downloaded apps used only once, it’s more important than ever to provide a flawless user experience to users on their first visit. Learn how Voice of the Customer studies can take your mobile app experience from good to great.

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Does conversation hurt or help Chatbot UX?

This article explores when conversation benefits and when conversation hurts chatbot UX. I walk through case studies for both sides of the argument and compare divergent opinions from Ted Livingston, CEO of Kik, who advises bot makers to deprioritize open-ended chat, and Steve Worswick, the creator of “the most human chatbot,” who encourages developers to invest in truly conversational experiences.