Suiting Up: How One Ecommerce Retailer’s User Experience Design Made Swimsuit Shopping a Breeze
Summer is quickly approaching and swimsuit season is almost upon us. Customers are increasingly turning to online shopping as an alternative to the bright lights and busy dressing rooms at mall stores. Swimsuitsforall.com has incorporated a number of usability best practices to make the shopping…
Can Personalization Radically Change the User Experience of Consulting Food Labels?
Can a personalized user experience from a food label app affect a consumer’s ability to make thoughtful, health-oriented food choices? Looking up the nutritional values of foods is tedious, and the information isn’t typically customized to the user. As a result, dieters get frustrated and…
Peek Inside UserZoom’s New San Francisco Office
Earlier this year, we highlighted UserZoom’s explosion of growth as we continue to pursue our mission of offering the top usability testing solutions in the industry. Staying true to the trend, we expanded into a new office in San Francisco to house our rapidly growing…
Zooming in on the Future
It’s never been a more exciting time for us here at UserZoom. We’ve hit a major growth spurt, only without all the gangly awkwardness. And while we would be happy to shout the news from the rooftops, we wanted to invite you to a behind the scenes look at why we’re so pumped for the year to come and the many that will follow.
5 Value-Packed Podcasts Every User Experience Enthusiast Should Subscribe to
Sensitive to your jam-packed schedule, we are aware that the delivery of information is key, which is why we recommend listening to these 5 value-packed podcasts for User Experience enthusiasts. Podcasts are spreading like wildfire, there’s a huge urgency to produce intelligent, cutting-edge content. The best thing about podcasts? They’re time-efficient, painfully convenient, and easy to consume
One of The Best Weeks for User Experience History
This past week a group of very smart and savvy business people invested a total of $80m in two companies that help companies conduct testing and manage UX. As the news heading actually says, UserTesting, ClickTale Raise Combined $80M to Improve Customer Experience in Digital Age. Now that’s an unprecedented scenario and one ALL UXers should feel pretty good about…
Our Top 10 Unforgettable
UX Reads of 2014
2015 started with a bang! But…before we close the books and move on to new trends and hot, emerging topics, let’s take a quick look back at our most read, liked and shared, top 10 unforgettable articles from UserZoom published in 2014.
UserZoom Gives Back to the Community: A Short Thanksgiving Story
Over the last couple of years, our teams here at UserZoom have celebrated Thanksgiving by holding an annual office potluck. We gather together to give thanks to the awesomeness of each and every individual on the team, and really–just to simply enjoy each others’ company before we go…
5 Online Resources About the Role of UX and Usability in Companies’ Revenue
A collection of 5 online resources discussing why investing in UX is a great idea and how to calculate the revenue that it brings to the company.
5 Ways to Make Your In-lab Research More Efficient
The primary user testing methods – unmoderated online testing and moderated testing in a usability lab – each has their strengths. However, lab testing brings some inefficiencies that make task data less accurate or reliable.