How Health Insurers are Advancing UX [ebook]

A crucial part of practicing good UX is understanding what the baseline is for your industry. As the UX thought leader for the nation’s biggest healthcare organizations, we reviewed over ten thousand studies in 2019 to identify the top research trends for health insurers.

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How to test your website’s iconography

In which our very own UX Researcher, Tom Hayes, investigates the world of online iconography and how you can test whether users understand all your various navigation signs and symbols. What does this icon mean? Now I would be very surprised if anyone isn’t thinking…

Lee Duddell, Senior Director of UX Research, on ‘Common mistakes rookies make when testing (and how to overcome them)’

Lee Duddell, UserZoom’s Senior Director of UX Research, reveals some of the mistakes that newbies make when they’re running tests for the first time and how they can avoid them.  In the following video and transcript of his talk at BetterUX London 2019, Lee takes…