Longitudinal Benchmarking 101: A User Researcher’s Guide
In it for the long haul. As part of our UX 101 education series, where we discuss the different types of studies and research methodologies you can use with the UserZoom platform, we’d like to introduce our readers to the exciting world of longitudinal benchmarking!…
UX Battle of the Week: Kaspersky vs F-Secure
UserZoom ran a quick competitive UX benchmark study between Kaspersky and F-Secure, two of the largest cybersecurity providers, to see how users experienced navigational and core tasks on their websites, as well as how they rated their overall experience on these sites.
What is UX benchmarking and why is it so valuable?
To celebrate the launch of our brand new UX benchmarking 101 ebook, here’s our guide to why you should care about this awesome, highly persuasive methodology. Anyone who works in user research knows their work can uncover an array of user insights which can inform…
One UX metric to measure the world! Introducing UserZoom’s single score for experience benchmarking
Here at UserZoom we have created our own UX scorecard program called the qxScore. Its purpose is to create a single benchmarking score for your product.
Seven UX benchmarking questions answered by Dana Bishop, Senior Director of UX Research
Our resident benchmarking expert and Senior Director of UX Research, Dana Bishop, answers some of the most pressing UX benchmarking questions. In the second part of our benchmarking webinar mini-series, Conducting Quick, Cost-Effective UX Benchmarking at Scale, Dana discusses how how to put everything you…
Eight mantras to remember when UX benchmark testing
We live and breathe UX benchmarking here at UserZoom – it’s an incredibly effective way to prove the value of user research, tie user experience to business objectives and engage stakeholders. To celebrate this awesome tool, over the coming weeks we’ll be publishing a bumper…
Benchmarking Mini-series Part #1: Proving Value & Quantifying the Impact of UX Research through Benchmarking
UserZoom’s Senior Director of UX Research, Dana Bishop, covers how quantifying the impact of UX research through benchmarking can help prove the value of research, tie user experience to business objectives and engage stakeholders
Benchmarking Mini-series Part #2: Conducting Quick, Cost-Effective UX Benchmarking at Scale featuring UserZoom’s Scorecard Program
Join UserZoom’s Senior Director of UX Research, Dana Bishop, as she covers planning and conducting UX benchmarking collecting and tracking data with Scorecards, utilizing UserZoom’s UX Scorecard program, qxScore, plus, 10 expert benchmarking tips from Sr. Director of UX Researcher in our latest webinar on-demand
Online Banking – Competitive UX benchmark: Finding a checking account
Who is leading the way when it comes to user experience and online banking? We UX benchmark four of the biggest US banks to find out! Half of all U.S. adults with a bank account have used a mobile phone to access their account within…