What is competitive UX benchmarking and why is it so valuable?

To celebrate the launch of our brand new UX benchmarking 101 ebook, here’s our guide to how and why you should measure your own user experience…

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Benchmarking 101

Everything you need to know about UX benchmarking and the ways it can help you communicate UX data effectively and efficiently to stakeholders and tie your improved user experience to improvements in your company’s overall KPIs.