What is competitive UX benchmarking and why is it so valuable?

To celebrate the launch of our brand new UX benchmarking 101 ebook, here’s our guide to how and why you should measure your own user experience…

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A Snapshot of 4 Competitive UX Benchmarking Studies

Business has always been a fierce competition over a single scarce resource – customers. This is not a bad thing (especially for said consumers) but it does mean that businesses must be keenly aware of how they stack up to the competition in order to thrive. This is where UserZoom can help you.

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