70% of enterprise CEOs see UX as a competitive differentiator

Back in 2018, a little more than half (52%) of enterprise UX teams said that their CEO mentions user experience (UX) or customer experience (CX)…

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UX Chat with Deb Banerjee, UX Designer, on Product Design

Welcome to #UXChat with Deb Banerjee, UX Designer, in this Twitter chat roundup on the topic of Product Design. For those who are new to #UXchat – it’s our one-hour live Twitter discussion (via the #uxchat Twitter hashtag) where you can rub virtual shoulders with some of the most knowledgeable…

11 tips for effectively screening test participants

Screening the ‘right’ participants is the most important part of conducting effective user research. The right participants are able to provide you with the type of valid feedback that could assist with some meaningful improvements to your design. So how can you effectively screen your…

UX Battle of the Week: Bell Canada vs Rogers

UserZoom ran a quick competitive UX benchmark study between Bell Canada and Rogers, some of Canada’s largest telecommunications providers, to see how users experienced navigational and core tasks, as well as how they rated their overall experience on these websites.

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