How to Capture User Experience Metrics
Here’s a great article from Kim Oslob in the UX Matters Magazine. How many times have you wondered how you can collect meaningful and significant user experience metrics to validate your research? Many researchers struggle with this same dilemma on a daily basis. For example,…
How important is it to test users in their natural context of use?
At home, at work, or on the go: four reasons for conducting remote user tests. We find it very important. It’s something that anyone would agree helps things seem closer to reality. But let’s analyze it in more detail. Here are 4 reasons why conducting usability…
What’s the real value behind remote usability testing tools?
We have to be honest: We were very surprised and quite puzzled when we read a recent discussion in the IxDA forum the other day. The topic was about new remote usability testing tools and a well-recognized and highly respected member of the User Experience professional’s community labeled Unmoderated Remote Usability Testing (URUT) as ‘Voo Doo measurement techniques’.
Combining Lab Research and Online Usability Testing
How does one pair online usability testing with traditional lab research?
Perform usability research AND user research with UserZoom
Quantifying usability through unmoderated online user testing. Why you would use quantitative testing when you are already conducting qualitative research? As with all usability methods, each has their place and purpose. Our UZ method and quantitative measures are not to replace the value you obtain…