Putting Yourself Where Your Users Are – How to Recruit for UX Research and Usability Testing
Leah Kaufman, Sr. UX Research Manager at Lenovo, discusses key concepts such as: Defining who you want to see/talk to, figuring out where/how to find these people and the best approach for recruiting them…
The ROI of User Experience – Consider, Calculate & Measure Success Featuring Dr. Susan Weinschenk
In this webinar with Dr. Susan Weinschenk, learn when and why to consider the ROI of UX, how to measure the ROI of UX and the biggest mistakes to avoid in calculating the ROI of UX.
Empowering Data-Driven Marketers: How UX Research & Usability Testing Can Positively Impact Your Overall Brand Experience
As a marketer, driving loyalty through each section of your customer funnel is imperative. In the modern world, we can attribute things like smarter spending decisions, more effective campaigns, and ultimately increased customer engagement to data-driven marketing.
Excelling in the User Experience Economy of Today and Tomorrow Featuring Dean Barker
UX is a fast-paced, dynamic, multi-faceted field. How do you keep up with everything that’s important to your organization?…
Informed & Agile – Test Driven Design with Jon Innes
Do you find yourself sprinting without a clear direction? Pushing feature after feature out, only to wonder if your app or website is really getting better? Join Jon Innes of UX Innovation in a webinar where he will discuss how to improve your sprints by incorporating UX/usability metrics that the whole team can use to measure progress on your agile journey as a product team.
Reduce Product Failures While Boosting Conversion Rates
What would a 5% improvement in your website’s conversion rates make to your bottom line? If you’re not doing regular usability testing, then you’re probably leaving at least that value on the table. Join Peter Hughes in this free webinar sponsored by UserZoom and UXPA to find out how you can reduce product failures while boosting conversion rates.
Using Automated Testing Tools to Empower Your User Research
In this webinar on-demand, Useagility’s Chrys Sullivan will share best practices for using automated un-facilitated user testing to get quick, efficient user input. You will learn: Guidelines for when to use moderated vs. un-moderated testing, How to structure studies and set up tasks to get valid research results that achieve business objectives for testing and more.