THE USERZOOM ADVANTAGE
We help you make user experience your competitive advantage
Get actionable quant and qual insights
Leverage the powerful combination of User Videos and UX Metrics, for the quantitative and qualitative data needed to interpret and improve the relationship between user experience and your business KPIs
Capture video and screen recordings of users as they walk you through their experience with your website or app
Collect statistically significant data across large samples of representative users to quantify the user experience
All-in-one UX research platform
Our solutions span the breadth of the entire UX technology stack, which means that you’ll always have access to the right research method or combination of research methods for the job
Gain a deep understanding of your target audiences and inform your roadmap with data based on users’ behaviors, attitudes, goals and needs. Segment your audiences and analyze usage data or traffic for validation and iteration on your initial persona work and to build experiences that fit the objectives of each unique segment.
Understand the impact that your design iterations have on user experience over time and how your design decisions are moving the needle. Benchmarking can also be leveraged to compare your website against your key competitors, enabling you to achieve greater customer satisfaction and increased brand loyalty.
Get feedback from users, collecting satisfaction metrics and ratings, with online surveys that are flexible and fully integrated with all of UserZoom’s product capabilities. Intercept your users directly from your website or application, leveraging advanced survey capabilities such as logic, conditioning and branching, task randomization and advanced screeners to gather actionable insights.
Capture audio, video and screen recordings of real users thinking out loud as they walk you through their experiences with your website, mobile app or prototype. Uncover actionable insights quickly by leveraging data and unique filtering capabilities that enable you to make UX research part of your agile sprints.
Define navigation, optimise information taxonomy and maximise findability across your website. Understand where they’d expect to find what they’re looking for to improve the taxonomy of information and ultimately increase conversion rates.
Get your wireframes and prototypes in front of your users before you launch to validate design concepts, fuel iteration and ultimately ensure that your websites and applications will provide value to your target audiences when you launch
Get fast results and automated reporting
Get insights quickly with automated reporting on several different UX metrics, from efficiency and effectiveness ratios, to heatmaps, click paths and dendrograms.
Easily share your findings with key stakeholders at any time with the click of a button.
Get access to the right representative users
Recruit your participants through UserZoom, either with our integrated panel solution and through our global panel partnerships
Recruit your own participants by intercepting visitors directly from your site or by inviting users from your database free of any recruitment fees!
Intuitive yet sophisticated and powerful
Designing and launching a study is made easy by the platform’s wizard-based builder and library of project templates, making UX research accessible to everyone on your team
Leverage our end-to-end professional research services for everything from study design and strategic roadmapping to data analysis and reporting
Get access to 20+ researchers globally, including several senior-level researchers with PHDs and books published. Our researchers come from diverse professional backgrounds, and have 200+ years of combined experience in UX/CX