The UX Research Platform of Choice for the Enterprise Turns 10
“We’re as passionate about creating the best UX research platform on the market as we were at the start”UserZoom Marks Accomplishments in 10 Years Since FoundingClick To Tweet
For the past 10 years UserZoom has been helping the best brands in the world conduct usability testing and get to the end user insights they need to build better user experiences. In light of this achievement, we asked UserZoom’s co-founder and CEO about his thoughts on this milestone for the company.
Alfonso de la Nuez – Co-Founder and CEO
“It’s been an amazing 10 year journey thus far. As you’d expect from any startup, there were challenging times at the beginning but we prevailed and matured as a company. Even with a decade of experience under our belts, we’re still as passionate about creating the best UX research platform on the market as we were at the start, which is a great feeling to have.
The thing I value the most is the people that have really helped make things happen over the past 10 years. Also, the brands that have partnered with us since the start, such as Google, PayPal, Citi, and State Farm, among many others. I’m extremely grateful for our best assets by far – employees and customers.”
Improvements Over 2017
Over the past year we’ve made great strides in simplifying the product experience. We’ve made studies easier to design and launch, improved our analytics capabilities, ramped up screening, and much more. But we’re not stopping there. We’re working hard on giving our customers access to even more capabilities in unmoderated and moderated testing, better analytics, and coming very soon, even faster, better, easier ways to source the right participants at the right time.
We know that finding the right participants matters, which is why our objective is to remove the complexity out of the very complex process of finding the right people. Our participant sourcing capabilities have always been advanced but they are now by far the most comprehensive in the marketplace by allowing you to leverage your own users for free or leveraging our intelligent sourcing engine, IntelliZoom, for access to over 120 million users worldwide. Over 28 million of which are accessible instantly with the click of a button.
Between that and the improved ability to screen for the right participants, we’re making it easier than ever before for you to get the right users at the right time.
Xavier Mestres – Co-Founder and CTO
“During these last 10 years we have seen how UX has gone from being a nice-to-have to becoming a must-have, and how UX testing has become part of the culture at the most influential companies. This is why UserZoom is working extremely hard to continue being a valuable and strategic partner for all corporations that want to deliver great customer experiences in the digital world.”
Better UX Events
Another core tenet of our philosophy is to actively participate and contribute to the ever growing UX community. Following the success of our UX events in London and Madrid, UserZoom hosted the first Better UX event in the US this month at their headquarters in San Jose, CA.
The theme of the event was Crafting Experiences in the Enterprise and we invited several UX experts from ADP, CoverMyMeds, and ServiceMaster, along with famed agile UX author and speaker Sean Van Tyne, to share their expertise in crafting enterprise-level experiences for their customers as well as offer tips and insights from their journeys.
It was an excellent day of speakers and of insight sharing amongst peers and networking, peppered with live flamenco music and scrumptious tapas style plates. If you couldn’t join us this time, you definitely don’t want to miss the next one. Watch an overview of the event here.
UserZoom’s next event is on October 4th in London.
UserZoom is the all-in-one user experience research and testing platform for the enterprise. Our cloud-based platform provides the quantitative and qualitative insights needed to measure and improve user experience. With offices in four countries, the company helps global brands like Coca-Cola, Google and Amazon raise the bar for an outstanding online customer experience.
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