The answer to everything you always wondered about user experience

How To Run Research In Agile Sprints

For anyone working in Agile, or even those just thinking about it, is that embedding research into Sprints is not difficult if you take the right approach. Read this eBook and discover commonly perceived barriers to agile research, how to make research happen in agile, what agile UX Research looks like, how companies test in agile with UserZoom, real life scenarios from AIG and a popular UK, supermarket who working within agile sprints

UX Battle of the Week: HSBC vs Barclays

UserZoom ran a quick competitive UX benchmark study between HSBC and Barclays, two well known banking and financial institutions, to see how users experienced navigational and core tasks, as well as how they rated their overall experience on these websites.

In defence of the term ‘users’

The pros, cons and alternatives to describing humans as ‘users’. It’s true though. The word ‘users’ has a bit of a negative connotation even in a technology context, perhaps bringing to mind a drone-like individual passively interacting with an interface or product. UXers have long…

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