Advancing the speed, impact, and quality of rapid user research with automation.
SAN JOSE, Calif., February 9, 2022 -- UserZoom, the leader in Experience Insights Management (XIM), today announced new automation capabilities that make it faster and more efficient to collect user feedback and deliver high-quality customer insights that fuel exceptional digital experiences.
With consumer preferences changing faster than ever, digital leaders must arm themself with robust, high-quality insights to discover unmet needs and make customer-led product decisions that accelerate growth.
Many companies today are using Zoom or other video conferencing tools, stitching together manual processes and technologies that not only slow them down but also don't follow research best practices. With UserZoom Live Interviews, product leaders can now use one robust, powerful solution to recruit study participants, schedule sessions, collaborate virtually, synthesize findings, and share research results with their organization.
“Every company is now a digital experience company, and in order to design and deliver great experiences, organizations need the capabilities to conduct robust, continuous user research,” said Alfonso de la Nuez, Co-CEO and Co-Founder, UserZoom. “We know today’s digital product UX Designers and Researchers want to engage with their users and customers on a continuous basis. This used to take quite a bit of time and money. With Live Interviews, we’ve automated the remote moderated research process while maintaining the quality of insights that come with the right participants matched with the right study. Today, companies need to be able to conduct quick, iterative research at a regular cadence, and we’re excited to combine both qualitative insights and quantitative data so companies can get the full picture into their customers’ wants and needs.”
With Live Interviews, companies can:
By providing faster insights, UserZoom enables companies to build the right digital experiences more efficiently, allowing them to go to market quicker than ever before. Additionally, a more efficient research team is able to expand their support into more areas of the organization, helping to drive revenue across the board.
For more information, please visit https://www.userzoom.com/.
UserZoom is the all-in-one Experience Insights Management (XIM) solution for the enterprise. Its platform and services provide the quantitative and qualitative insights essential to measuring and improving digital experience. With offices in four countries, the company helps global brands such as Google, Oracle, Aetna, Santander, News UK, and half of the Fortune 100 raise the bar for an outstanding digital experience. To learn more, visit www.UserZoom.com.