UX Guides

How to Conduct True Intent Studies

True Intent studies are a valuable part of Voice of the Customer programs that enable you to intercept organic visitors on your website, mobile site or mobile app

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UX Guides

How to Conduct Competitive UX Benchmarking & Measurement

An important component of optimizing the user experience of your website is knowing how it performs in comparison to your competitors. Competitive benchmarking is a research method where you compare your website’s key performance metrics with your direct or indirect competitors.

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UX Guides

How to Conduct UX Benchmarking & Measurement

UX Benchmarking is testing your online properties to get baseline performance metrics that help identify problem areas for improvement as well as building a vision for future releases.

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UX Guides

How to Conduct Prototype Testing

Prototype & Concept Testing allows companies to test a basic version of a website or mobile app with users before dedicating time toward developing and coding this new property.

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UX Guides

How to Automate UX Reporting & Analysis

Time is money, as the old adage goes; save both by automating your data collection and being able to export reports with the click of a button. Perfect for agile sprints where hypotheses are tested with users and iterations developed in a short time frame.

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