WHY USERZOOM

A critical partner on your digital transformation journey

UserZoom helps you accelerate your digital transformation with agile UX insights

What makes us unique?

We're the world's most complete UX research solution.

The User Experience (UX) you deliver through digital interfaces is crucial to the success of your digital transformation strategy, brand perception and financial performance, so you need a UX research solution you can rely on to give you the complete story on your UX—not just one chapter.

UserZoom is the only UX research solution that gives you robust qualitative and quantitative insights in one place, enabling organizations to make business-critical UX decisions that impact the bottom line—with confidence, at speed, and at scale.

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Why you should run your UX Research with UserZoom

UserZoom is UX research, in the cloud. We enable you to:

Do it faster

Don’t let time-consuming tasks like user recruitment get in the way of improving your digital experience. UserZoom's intuitive study builder and automated participant sourcing allows you to build and launch studies quickly and easily, so you can get results within hours and keep pace with agile sprints.

Do it at scale

Scale your UX research independently of the size of your team, level of experience, or expertise. UserZoom's market-leading combination of software, services, and participant sourcing allows you to do more research, with more users, and across multiple research methods and devices.

Do it with automation

Automate the collection of data across large, statistically significant populations without breaking a sweat. UserZoom does the heavy lifting when it comes to UX research logistics, while automated reports and dashboards allow you to share insights across the organization instantly.

Choose one or multiple methods for your UX research studies.

Capture participants' audio feedback as they talk their way through their experience.

Collect survey data including NPS, ease of use, brand perception, and more.

Test how users group items and define categories to organize and structure the taxonomy of your menus.

Test the structure of your menus with users so you can optimize your terminology and detect navigational issues.

Evaluate first impressions, improve clarity, increase findability, and measure the amount of time users spend completing tasks in your digital assets.

Intercept organic visitors on your website, mobile site or mobile app and ask them what their intentions are for visiting as well as getting actionable information about their experience.

Value you can quantify.

Forrester Research conducted a Total Economic Impact (TEI) study and examined the potential return on investment (ROI) enterprises may realize by deploying UserZoom and increasing their focus on UX research:

  • 537% return on investment
  • $2.3mn in benefits over three years
  • An investment payback time of under 6 months
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DOWNLOAD THE FULL REPORT

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We are the UX Insights Company.

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